Blood & Bolts is a small, outdoor clothing company based out of San Francisco, CA. They specialize in casual, outdoor themed apparel with a focus on durability and clean aesthetics. I worked with them to develop branding, apparel design, web design and more. With a lot of the focus on hand done lettering and illustration, the whole brand has a very approachable, imperfect feel to it. Branching away from the more modern, fashion standard of design, we wanted something that stood out and felt more relatable to the average joe.