Marine Layer is a California inspired lifestyle brand started by two friends that were out to make the softest shirt possible. Five years, thirty stores and a full line of apparel later, they now have a nation wide clothing company with 200 employees and a massive following. I worked on everything from photoshoot direction to store signage to catalogs to website, keeping a light hearted and playful aesthetic to everything throughout the brand. I was lucky enough to help with almost every visual channel of the brand, working with new photographers and stylists to re-define what their photographic aesthetic was, completely re-designing their website, creating a new brand identity and more.

 

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1. Logo design

2. Experiential

3. Web design

4. Print

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Single Fin Studio, Drawing lines since 1991